Pink October

This Pink October, we’re proud to be partnering with the Swedish Breast Cancer Association (Bröstcancerförbundet) to raise awareness about breast health, a cause that’s close to our hearts (and chests). There is not better time than now to give your boobs a little extra love with a short examination and the gift of unrestrictive comfort. Your boobs will thank you later.

To show our support, we’re including a free pink ribbon with every full-price bralette purchase, so we can all wear our support with pride. Limited offer. While supplies last.